🎯 Hyperlocal Awareness & Conversion Strategy

For Bizarre Hair Salon, we implemented a geo-targeted full-funnel strategy across Meta and Google platforms to increase session bookings and improve the salon’s visibility on Google Maps.

Our approach combined traffic campaigns on Meta targeting local users with specific beauty-related interests, building a warm audience we later retargeted with conversion-focused creatives.

Simultaneously, we ran highly relevant Google Search ads and leveraged Google Maps placements to attract nearby prospects actively searching for hair and beauty services.

The result: increased bookings and an upward trend in local rankings, making Bizarre Hair Salon stand out in a crowded market.